Smartico

CRM automation and gamification for iGaming operators.

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Separate profiles. Specific capabilities.

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About Smartico

Smartico provides a combined CRM and gamification platform for casino and sportsbook operators. Its product areas cover communication journeys, rewards and player-facing engagement mechanics. The supplier describes CRM and gamification as one commercial package, so buyers should evaluate the shared data and reward workflow as well as each module.

Supplier focus
CRM automation and gamification for iGaming operators.Source

Where this supplier fits

CRM and retention teams that want campaigns and gamified rewards managed together.

Company-level capabilities

  • CRM automation
  • Gamification
  • Multi-brand configuration

These reflect the supplier's public descriptions. Check individual products for scope; a company capability does not automatically apply to every offering.

Questions for your evaluation

Use these to confirm the details for your business and market.

  1. Which player and transaction events must our platform supply?
  2. How are self-exclusion and marketing-consent changes applied before rewards or messages?
  3. What is included in the active-user tier and what delivery costs are separate?

Buyer questions, answered

Are CRM and gamification separate subscriptions?

Smartico says its package includes both; confirm the applicable active-user tier and messaging costs.

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Can one setup serve multiple brands?

The supplier describes multi-brand management within one instance, with brand-specific configuration.

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Does Smartico publish integration guidance?

Its help centre covers data, front-end and bonus API integration.

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