RavenTrack

Affiliate tracking and programme management for gaming operators.

Popularity63%Estimated · medium confidence
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About RavenTrack

RavenTrack supplies affiliate tracking software for gaming brands. Its offer combines programme tooling with migration support, bespoke development and a UK-based service team. The company reports working with more than 150 brands; that is a brand footprint rather than a count of distinct operator groups.

A platform review should focus on attribution, commission reconciliation and the transfer of existing programme history. Agree how old links, affiliate identifiers and unsettled balances will be handled before changing a live affiliate programme.

Founded
2018, according to the company profile.Source
Published office
Manchester, United Kingdom.Source
Published brand footprint
150+ brands; supplier-reported.Source

Where this supplier fits

Affiliate managers and operator acquisition teams launching or replacing a tracking platform.

Company-level capabilities

  • Affiliate tracking
  • Programme reporting
  • Commission configuration
  • Migration support

These reflect the supplier's public descriptions. Check individual products for scope; a company capability does not automatically apply to every offering.

Questions for your evaluation

Use these to confirm the details for your business and market.

  1. How will current affiliate links and commission balances be reconciled?
  2. Which attribution rules and disputed-event corrections can we configure?
  3. What data remains exportable during and after the contract?

Commercial-reach estimate

RavenTrack popularity

63/100

An estimated index of documented commercial footprint and geographic reach. It is not market share, customer satisfaction or a product recommendation.

Medium evidence confidence80% of weighted inputs documentedChecked 8 Oct 2026
Commercial footprint 80% weight150+ brands

The homepage states that RavenTrack works with 150+ brands.

Scope: Gaming brand footprint; not unique operator legal entities.

View source
Geographic reach 20% weightNot publicly confirmed

No scoped numerical total was found in the official material reviewed.

Scope: Countries with commercial customers; undisclosed.

Source review confirms the recorded declaration, not an independent audit of every customer. Brands, customer groups and merchants are different units. Employee and follower counts do not affect this score.

Brands are kept separate from unique operator customers. No commercial-country total was found. LinkedIn company size is a range; associated member count is excluded. Under commercial-reach-v2, workforce figures are retained as company context and do not affect the score. Only commercial footprint and geographic reach are scored.

Popularity methodology

Buyer questions, answered

What type of supplier is RavenTrack?

An affiliate software supplier providing tracking, reporting and programme-management tooling for gaming brands.

Source
Does RavenTrack help with migration?

The company describes migration support and remapping of player and affiliate data. The precise scope needs to be agreed for the existing platform.

Source
Does its brand count equal the number of customers?

No. The published 150+ figure refers to brands; several brands may belong to one operator group.

Source