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SuppliersVAIX
CRMData & AI

VAIX

iGaming personalisation and predictive player insights.

Popularity25%Estimated · low confidence
Explore 3 products

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Products & services

Separate profiles. Specific capabilities.

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Digital personalisation Predictive analytics

About VAIX

VAIX develops AI products for betting and gaming and has been part of Sportradar since its 2022 acquisition. Its current branded offer includes casino and sports personalisation alongside player-level marketing forecasts.

Buyers can scope recommendation delivery separately from predictive CRM inputs. Procurement should establish the required event history, destination systems and evaluation method before treating a forecast as a campaign decision.

Founded
2016Source
Corporate identity
Acquired by Sportradar in April 2022Source

Where this supplier fits

Product and CRM teams evaluating iGaming-specific recommendations and player forecasts.

Company-level capabilities

  • Casino and sports recommendations
  • Player-value and churn forecasts
  • API and CRM delivery

These reflect the supplier's public descriptions. Check individual products for scope; a company capability does not automatically apply to every offering.

Questions for your evaluation

Use these to confirm the details for your business and market.

  1. Which events and history does each model require?
  2. Which decisions remain with our CRM or product team?
  3. How will prediction quality be measured on our player base?

Commercial-reach estimate

VAIX popularity

25/100

An estimated index of documented commercial footprint and geographic reach. It is not market share, customer satisfaction or a product recommendation.

Low evidence confidence0% of weighted inputs documentedChecked 8 Oct 2026
Commercial footprint 80% weightNot publicly confirmed

No numeric total of commercial customer companies was confirmed.

Scope: Supplier-wide customer companies.

Geographic reach 20% weightNot publicly confirmed

No numeric total of countries with customer deployments was confirmed.

Scope: Countries with commercial customer deployments.

Source review confirms the recorded declaration, not an independent audit of every customer. Brands, customer groups and merchants are different units. Employee and follower counts do not affect this score.

VAIX is assessed as the product brand. Sportradar group totals are not imported. Players, transactions and trained models are usage measures, not commercial customers.

Popularity methodology

Buyer questions, answered

Is VAIX still a distinct product offer?

Yes. VAIX maintains branded product pages, and Sportradar continues to describe VAIX casino personalisation in its current materials.

Source
Do the recommendations replace a casino platform?

The reviewed offer supplies recommendations and merchandising controls to an existing casino experience. Scope the frontend or widget integration with the operator’s platform.

Source
Can marketing teams use VAIX outside the lobby?

Marketing Insights provides player forecasts for CRM or warehouse use, including value and churn-related outputs.

Source

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