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SuppliersSB Software
PlatformsSportsbook

SB Software

Modular iGaming software with sportsbook and player account management for online and retail operators.

Popularity25%Estimated · low confidence
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Products & services

Separate profiles. Specific capabilities.

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Platforms & player account management Sportsbook platforms

About SB Software

SB Software is the iGaming technology business formerly called SB Betting. It supplies operator software spanning sports betting, casino operations and account management. Its rebrand reflects a wider product scope.

Treat modules, extensions and managed services as separate procurement decisions. A useful demonstration should show the entire account lifecycle and an end-to-end betting transaction, including exceptions.

Where this supplier fits

Operators choosing modular software for a casino or sportsbook.

Company-level capabilities

  • Sportsbook
  • Player account management
  • Casino operations

These reflect the supplier's public descriptions. Check individual products for scope; a company capability does not automatically apply to every offering.

Questions for your evaluation

Use these to confirm the details for your business and market.

  1. Which modules and extensions are included in the commercial offer?
  2. How are identity checks and account restrictions shared across channels?
  3. What migration, hosting and support responsibilities remain with our team?

Commercial-reach estimate

SB Software popularity

25/100

An estimated index of documented commercial footprint and geographic reach. It is not market share, customer satisfaction or a product recommendation.

Low evidence confidence0% of weighted inputs documentedChecked 8 Oct 2026
Commercial footprint 80% weightNot publicly confirmed

No unambiguous current supplier-wide customer total was established.

Scope: Do not infer customers from partners, supplier logos, player totals or cumulative launches.

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Geographic reach 20% weightNot publicly confirmed

No quantified total of countries with customer operations was established.

Scope: Availability, office locations and licensing territories are not customer-country totals.

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Source review confirms the recorded declaration, not an independent audit of every customer. Brands, customer groups and merchants are different units. Employee and follower counts do not affect this score.

The homepage says 40+ businesses have been helped; this historical wording is not an active customer total. Animated counters and shop totals are excluded. The official LinkedIn identity is evidenced by its public company post, but a size band could not be verified.

Popularity methodology

Buyer questions, answered

Was SB Software previously SB Betting?

Yes. The company explains that rebrand on its official website.

Source
Does SB Software only build sports betting software?

No. Its published scope also includes casino software and operator-management tools.

Source
Is it suitable for online and retail operations?

The supplier describes both channels in its operator offering.

Source

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