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ProductsPlayer reactivation services(Re)Activation Cloud
By Enteractive

(Re)Activation Cloud

Platform-supported, human-led outreach to operator-selected player audiences.

Player reactivation services
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The offering

What (Re)Activation Cloud does

(Re)Activation Cloud connects an operator’s selected audience data with Enteractive’s calling teams. Agents hold individual conversations in the player’s language, while the connected service supports reactivation campaigns.

The service should be scoped around eligible audiences, exclusions, call records and escalation responsibilities. Buyers should agree how campaign results will be attributed and audited before committing to commercial targets.

Who should explore it?

Retention teams that want managed calling alongside their digital CRM channels.

  • Contact eligible inactive players
  • Gather reasons for disengagement
  • Complement digital retention campaigns

Documented capabilities

  • Audience handoff
  • Human conversations
  • Campaign connectivity

Reported in the linked public sources. We have not independently tested these capabilities.

Product details

Role
Managed player outreach with supporting platform.Source
Contact model
One-to-one conversations with Enteractive agents.Source
Audience handoff
Operator-selected inactive-player audiences shared through an API.Source
Commercial model
Supplier describes charging linked to player activity; contract terms require confirmation.Source

Delivery & commercial details

Delivery & integration
Managed service supported by a cloud platform and operator API connection.
Pricing
Enteractive advertises results-linked fees; request the exact charging and attribution terms.

Confirm market availability, rights, service levels and contractual terms for your implementation. API availability alone does not establish a named integration.

Buyer questions, answered

Is this an automated chatbot?

The core published service uses human agents for individual player conversations.

Source
Who selects the audiences?

The onboarding description asks operators to share the audience segments they want contacted through an API.

Source
What must be agreed before a campaign?

Eligibility, suppression updates, contact permissions, call hours, escalation handling and outcome reporting should be specified.