{"apiVersion":"1","missingFactMeaning":"Not recorded means no sourced value is recorded in this profile. It does not mean the capability is unavailable.","capabilityEvidenceMeaning":"Documented means supported by the cited supplier material, not independently tested. Unknown is not a negative finding. Conditional capabilities do not count as strict matches. Evidence applies to the named product only; it does not establish live integrations, contractual availability or measured outcomes.","item":{"id":"1001","slug":"sportradar-alpha-odds","name":"Alpha Odds","canonicalUrl":"https://igamingdiscovery.com/products/sportradar-alpha-odds","supplierSlug":"sportradar","supplierName":"Sportradar","supplierUrl":"https://igamingdiscovery.com/suppliers/sportradar","productTypeSlugs":["sportsbook-trading-software","prematch-odds","live-odds"],"kind":"software","summary":"A pricing model that adapts pre-match and in-play odds to an individual sportsbook’s exposure and betting activity.","description":"Alpha Odds is Sportradar’s named pricing model for a sportsbook’s own book. Liability, turnover and player behaviour inform automatic price adjustments. It can be consumed through an API by an operator’s trading team or used within Managed Trading Services.\n\nThe optional OneFeed route needs configuration-level review. Its technical documentation lists restrictions that buyers should resolve before relying on third-party content compatibility.","buyerFit":"Sportsbook trading teams comparing a liability-aware pricing layer with a standard odds supply.","useCases":["Evaluate prices tailored to the operator’s book","Apply pre-match and in-play pricing","Scope an optional OneFeed integration"],"capabilities":["Liability-aware price adjustments","Pre-match and in-play odds","Standalone API route","Use within Managed Trading Services"],"delivery":"Standalone API, or within Managed Trading Services.","pricing":"The reviewed Alpha Odds pages do not publish fees. Request terms for the selected integration and content scope.","website":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","attributes":[{"key":"role","label":"Product role","value":"An automated pricing model for an operator’s own sportsbook.","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/"},{"key":"input-data","label":"Input data","value":"Uses liability, turnover and player betting behaviour.","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/"},{"key":"pricing-models","label":"Pricing models","value":"Adjusts prices as exposure changes.","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/"},{"key":"prematch-odds","label":"Pre-match odds","value":"Supplies personalised pre-event prices.","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/"},{"key":"live-odds","label":"Live odds","value":"Updates personalised prices during play.","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/"},{"key":"delivery","label":"Delivery","value":"Standalone API, or within Managed Trading Services.","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/"},{"key":"integration","label":"Integration","value":"For OneFeed, confirm producer support. UOF Alpha Odds support is listed as in progress, and the documentation excludes combining Alpha Odds with enhanced InnBets/InnPlay.","sourceUrl":"https://docs.sportradar.com/mts/onefeed/introduction-and-integration-specifics"}],"faqs":[{"question":"Is Alpha Odds the same as Managed Trading Services?","answer":"No. Alpha Odds is the pricing model; MTS is the broader managed trading and risk service that can use it. MTS responsibilities depend on the chosen operating arrangement.","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/managed-trading-services/"},{"question":"Can an operator use Alpha Odds without managed trading?","answer":"Sportradar documents a standalone API route for use with the operator’s own tools and traders.","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/"},{"question":"What must be checked before using OneFeed?","answer":"Confirm the exact producers, markets and release configuration. UOF Alpha Odds support is listed as in progress. The technical page says enhanced InnBets/InnPlay cannot be combined with Alpha Odds. External content contracts remain the customer’s responsibility.","sourceUrl":"https://docs.sportradar.com/mts/onefeed/introduction-and-integration-specifics"}],"sources":[{"label":"Alpha Odds product and integration options","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","checkedAt":"2026-10-10T00:00:00.000Z","publisher":"Sportradar","supports":"Named pricing model; liability and betting inputs; pre-match/live pricing; standalone API and MTS routes. Performance claims are not reproduced."},{"label":"Managed Trading Services operating scope","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/managed-trading-services/","checkedAt":"2026-10-10T00:00:00.000Z","publisher":"Sportradar","supports":"Alpha Odds within the pricing/risk stack; distinction between a pricing model and a managed trading service."},{"label":"OneFeed integration and restrictions","url":"https://docs.sportradar.com/mts/onefeed/introduction-and-integration-specifics","checkedAt":"2026-10-10T00:00:00.000Z","publisher":"Sportradar Customer Documentation","supports":"OneFeed producer support table, enhanced InnBets/InnPlay incompatibility and separate external-provider commercial relationships."}],"reviewedAt":"2026-10-10T00:00:00.000Z","popularity":{"score":82,"confidence":"medium","coverage":80,"reviewedAt":"2026-10-08T00:00:00.000Z","methodVersion":"commercial-reach-v2","basis":"calculated"},"capabilityProfile":{"vocabularyVersion":"2026-10-10.4","scope":"product","reviewState":"reviewed","reviewedAt":"2026-10-10","reviewDueAt":"2027-04-08","facts":[{"capabilityId":"prematch-odds-feed","label":"Pre-match odds","status":"documented","summary":"The named model supplies personalised prices before events.","conditions":null,"sources":[{"id":"alpha-product-20261010","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","title":"Alpha Odds product and integration options","publisher":"Sportradar","checkedAt":"2026-10-10","supports":"Named pricing model; liability and betting inputs; pre-match/live pricing; standalone API and MTS routes. Performance claims are not reproduced."}]},{"capabilityId":"live-odds-feed","label":"Live odds","status":"documented","summary":"The named model updates betting prices during play.","conditions":null,"sources":[{"id":"alpha-product-20261010","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","title":"Alpha Odds product and integration options","publisher":"Sportradar","checkedAt":"2026-10-10","supports":"Named pricing model; liability and betting inputs; pre-match/live pricing; standalone API and MTS routes. Performance claims are not reproduced."}]},{"capabilityId":"player-prop-odds","label":"Player prop odds","status":"unknown","summary":null,"conditions":null,"sources":[]},{"capabilityId":"bet-builder-pricing","label":"Bet Builder pricing","status":"unknown","summary":null,"conditions":null,"sources":[]},{"capabilityId":"odds-feed-api","label":"Odds feed API","status":"documented","summary":"Sportradar documents a standalone API route for Alpha Odds.","conditions":null,"sources":[{"id":"alpha-product-20261010","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","title":"Alpha Odds product and integration options","publisher":"Sportradar","checkedAt":"2026-10-10","supports":"Named pricing model; liability and betting inputs; pre-match/live pricing; standalone API and MTS routes. Performance claims are not reproduced."}]},{"capabilityId":"settlement-feed","label":"Market settlement feed","status":"unknown","summary":null,"conditions":null,"sources":[]},{"capabilityId":"odds-customisation","label":"Odds customisation","status":"unknown","summary":null,"conditions":null,"sources":[]},{"capabilityId":"multi-bookmaker-odds","label":"Multi-bookmaker odds","status":"unknown","summary":null,"conditions":null,"sources":[]}]},"facts":[{"key":"purpose","label":"Product purpose","value":"A pricing model that adapts pre-match and in-play odds to an individual sportsbook’s exposure and betting activity.","status":"recorded","sourceUrl":null,"sources":[]},{"key":"buyerFit","label":"Buyer fit","value":"Sportsbook trading teams comparing a liability-aware pricing layer with a standard odds supply.","status":"recorded","sourceUrl":null,"sources":[]},{"key":"role","label":"Trading role","value":"An automated pricing model for an operator’s own sportsbook.","status":"recorded","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","sources":[{"label":"Alpha Odds product and integration options","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","checkedAt":"2026-10-10T00:00:00.000Z","publisher":"Sportradar","supports":"Named pricing model; liability and betting inputs; pre-match/live pricing; standalone API and MTS routes. Performance claims are not reproduced."}]},{"key":"coverage","label":"Scope and coverage","value":null,"status":"not_recorded","sourceUrl":null,"sources":[]},{"key":"live-odds","label":"Live-odds scope","value":"Updates personalised prices during play.","status":"recorded","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","sources":[{"label":"Alpha Odds product and integration options","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","checkedAt":"2026-10-10T00:00:00.000Z","publisher":"Sportradar","supports":"Named pricing model; liability and betting inputs; pre-match/live pricing; standalone API and MTS routes. Performance claims are not reproduced."}]},{"key":"settlement","label":"Results and corrections","value":null,"status":"not_recorded","sourceUrl":null,"sources":[]},{"key":"latency","label":"Latency","value":null,"status":"not_recorded","sourceUrl":null,"sources":[]},{"key":"prematch-odds","label":"Pre-match scope","value":"Supplies personalised pre-event prices.","status":"recorded","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","sources":[{"label":"Alpha Odds product and integration options","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","checkedAt":"2026-10-10T00:00:00.000Z","publisher":"Sportradar","supports":"Named pricing model; liability and betting inputs; pre-match/live pricing; standalone API and MTS routes. Performance claims are not reproduced."}]},{"key":"pricing-control","label":"Pricing control","value":null,"status":"not_recorded","sourceUrl":null,"sources":[]},{"key":"input-data","label":"Market inputs","value":"Uses liability, turnover and player betting behaviour.","status":"recorded","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","sources":[{"label":"Alpha Odds product and integration options","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","checkedAt":"2026-10-10T00:00:00.000Z","publisher":"Sportradar","supports":"Named pricing model; liability and betting inputs; pre-match/live pricing; standalone API and MTS routes. Performance claims are not reproduced."}]},{"key":"pricing-models","label":"Pricing models","value":"Adjusts prices as exposure changes.","status":"recorded","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","sources":[{"label":"Alpha Odds product and integration options","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","checkedAt":"2026-10-10T00:00:00.000Z","publisher":"Sportradar","supports":"Named pricing model; liability and betting inputs; pre-match/live pricing; standalone API and MTS routes. Performance claims are not reproduced."}]},{"key":"risk-controls","label":"Liability and exposure","value":null,"status":"not_recorded","sourceUrl":null,"sources":[]},{"key":"operator-authority","label":"Operator authority","value":null,"status":"not_recorded","sourceUrl":null,"sources":[]},{"key":"integration","label":"System interfaces","value":"For OneFeed, confirm producer support. UOF Alpha Odds support is listed as in progress, and the documentation excludes combining Alpha Odds with enhanced InnBets/InnPlay.","status":"recorded","sourceUrl":"https://docs.sportradar.com/mts/onefeed/introduction-and-integration-specifics","sources":[{"label":"OneFeed integration and restrictions","url":"https://docs.sportradar.com/mts/onefeed/introduction-and-integration-specifics","checkedAt":"2026-10-10T00:00:00.000Z","publisher":"Sportradar Customer Documentation","supports":"OneFeed producer support table, enhanced InnBets/InnPlay incompatibility and separate external-provider commercial relationships."}]},{"key":"delivery","label":"Delivery & integration","value":"Standalone API, or within Managed Trading Services.","status":"recorded","sourceUrl":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","sources":[{"label":"Alpha Odds product and integration options","url":"https://sportradar.com/betting-gaming/sportsbook/trading-risk/alpha-odds/","checkedAt":"2026-10-10T00:00:00.000Z","publisher":"Sportradar","supports":"Named pricing model; liability and betting inputs; pre-match/live pricing; standalone API and MTS routes. Performance claims are not reproduced."}]},{"key":"pricing","label":"Pricing","value":"The reviewed Alpha Odds pages do not publish fees. Request terms for the selected integration and content scope.","status":"recorded","sourceUrl":null,"sources":[]}]}}